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Apurva Ulabhaje UI/UX

UX Product Designer

Indiana University MS HCI graduate with 5+ years of experience in designing 0-1 SaaS at multiple startups, including a track record as a founding designer. Prior experience in Marketing Automation, Health-Tech, Fin-Tech, and Enterprise Solutions.

Collaborated with

Tenon_with_BG_preview.
Indiana University
Globant logo
EY logo
Linecraft AI
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Featured Case Study

Tenon logo

Design Shipped 

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Featured Case study UI UX

0-1 SaaS Automation Design

Design of a marketing automation feature that improved the work efficiency of the marketers. Used AI tools for research and design in a fast-paced setup. 
Company: Tenon, May 2024 - May 2025

Other Case Studies

IoT Data Analysis Tool

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Wireframe UI UX
Data Analytics Dashboard

Redesigned workflows to reduce energy costs in a manufacturing plant by leveraging complex energy insights.
Client: Energy Insights (Jan- March 2024)

Health Data Management Tool

Healthcare Reserach
Healthcare Data Management Platform

Designed a digital data management tool for Alzheimer's caregivers at an adult day care center.
Client: Still Waters

Capacity Building for Rural Artisans 

UX Client
app design for artisans

An App based service system designed for rural artisans for growth in knowledge systems and market exposure.
Client: NGO - Industree Foundation)

Redesigning Vedak Website 

UX client
Website redesign

Redesigned SaaS platform to connect entrepreneurs and business consultants.
Company: Vedak

Art'DHope Website Redesign

Website redesign

Website design for potential Art buyers. 

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